Leading entertainment brand Immersive Everywhere has appointed Kallaway to run its rail campaigns for all its London shows The Great Gatsby, The Choir of Man and Peaky Blinders – The Rise.
Rail has had a major resurgence post pandemic with journey numbers now at 93% of pre-pandemic levels. As an advertising channel it remains one of the most effective ways to reach specific audiences (in particular commuters) with often longer exposure times to brand content.
Kallaway’s other media planning and buying clients range across culture, education and experiences such as the Serpentine Galleries, Wellcome Collection, Wallace Collection, Dreamland, Bristol Zoo’s Wild Place Project, the Royal College of Music and the Royal Academy of Dance – to name a few.
Have a chat with Media Director Rupert Bean to discover how we can help your brand grow through media planning and buying.
Training
We run media planning and buying training to help house marketing teams deliver stronger campaigns:
For marketing or commerical leaders we run strategy and measurement training so they can understand and asess the value of their media planning and buying with confidence.
For delivery teams we run media buying foundations, to give them the knowlege and skills they need to deliver strong and effective media campaigns across all channels.
