KAFFEINE

News and insight from the Kallaway team 

Newsjacking
31 January 2022

How to master issue Newsjacking to increase your brand voice

Learn how we utilised effective newsjacking to elevate Croydon BID into the national debate around Plan B in December.

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6 January 2022

VIDEO: INNOVATE YOUR OUTDOOR MEDIA CAMPAIGNS IN 2022

Lessons from our recent Design Museum and Serpentine Gallery campaigns on how to keep your out of home fresh and bold in 2022.

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Higher res Sohie
17 December 2021

Sophie Ellis-Bextor and leading cultural figures support RAD new Portrait Competition

How we launched the Royal Academy of Dance's new portrait competition which celebrates the opening of their new global headquaters next year.

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10 December 2021

How to harness the power of morning TV to increase sales and create new press opportunities

How we used the power of broadcast media to increase product sales for our client in the busy Christmas period.

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7 December 2021

VIDEO: Why your website isn’t selling enough tickets and how to Fix It

How destination brands can improve their websites to convert more browsers into paying customers.

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Artwork from Palma Arte at Affordable Art Fair running 21-24 October 2021
18 November 2021

Integrated Campaign Helps Autumn Affordable Art Fair Exceed Targets

Our influencer and press campaign increased bookings and footfall helping the Fair beat its targets by 14%

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9 November 2021

SIGN UP: MEDIA DEAL TUESDAY

A round up of the best out of home media deals, enabling you to buy significant space very quickly and very affordably.

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Halloween_Key-Visual_KZ_Trade
5 November 2021

KidZania’s Spooky Season Influencer Campaign is a Halloween Hit

Our earned influencer and traditional media campaign ensures KidZania's Spooky Season is a sell-out success.

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26 October 2021

VIDEO - HOW TO NAVIGATE THE POST COVID MEDIA LANDSCAPE

Discover the changes in media channels and consumption your brand needs to know about for post-covid media planning and buying success.

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